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MAGIC IN THE SERVICE OF EVENT MARKETING

LES ECHOS /

 

Make a levitating car suddenly appear above the Bercy stage, in front of 8,500 guests seated in a circle all around – that was the challenge met last June by Yves Barta, a specialist in magic shows.

 

 

Source : http://www.lesechos.fr/24/02/1999/LesEchos/17844-127-ECH_la-magie-au-service-du-marketing-evenementiel.htm#oLj9BA5cSZ0C0JFX.99